Learn How to Effectively Market To Agents
Discover How To Partner With Truly Ideal Agents and Book Consultations With A Simple Interview Process.
The Agent Interview Process is hands down the most effective marketing strategy to approach and connect with agents - and keep them!
AND you can say goodbye to outdated “salesy” techniques such as cold email and social messaging that leave you (and the agent!) feeling uncomfortable.
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If you are feeling lost and ready to stop wasting your time with ineffective and outdated marketing strategies so you can start seeing real results - like more agent partnerships, clients, consultations - you’re in the right place!
Let me tell you why…
I know how it feels to waste time (and money) trying to figure out how to connect with agents. Wondering, where am I supposed to begin? What am I supposed to say when they ask me questions? How do I not scare them off?
You’ve got those staging courses collecting dust on your virtual bookshelf, ignored marketing emails in your sent box, phone calls and social media messages that have gone ignored, the website that needs a revamp, the business cards you haven’t had time to redo, the debt - oh good lord the money - that you accrued simply trying to piece together this agent marketing puzzle.
And even with all of that, you’re still not 100% sure what you should be doing to get agents on board.
Between juggling the endless tasks that demand your attention as a solopreneur and always having to push yourself forwards, stay positive and find motivation, marketing to agents starts to feel like you’re playing a game you can never win.
I think it’s time we take the stress, frustration and “oh my goodness, will this ever actually make me money?!” out of agent marketing. Just imagine how you’d feel if you…
- Knew exactly how to approach agents and have a solid follow up that turns the opportunity into paid consultations, booked clients and collaborative agent partners.
- Have the confidence to show up in what you do, make more money and be freed from feeling like you are “faking it until you make it”.
- Didn’t waste hours a week on your website staring at a blinking cursor, fidgeting to get those portfolio images looking just right (perhaps even sitting next to a stack of bills…shhh!), going to open houses, driving by real estate offices thinking “I could go in there…” before you realise ANOTHER precious day has gone by.
- Could reach out to a perfectly aligned agent with simplicity and confidence, knowing that what you say won’t be in the least bit “salesy” and instead will gain you more dream partnerships AND land more clients or consultations.
If you’re ready to embrace one (very human) marketing strategy to gain agent partnerships, collaborate on a flow of clients and make excellent money in your staging business, then Agent Marketing School is for you.
Inside you’ll get access to my signature six-step Agent Interview Process, proven to turn your agent marketing into a client-attracting, high-converting, business-fueling machine. Teamed with resources to help you eliminate procrastination, implement what you learn AND membership to the most supportive community of stagers online.
The Agent Interview Process + The Resources + The Community is all you need to finally establish consistent relationships with realtors (instead of feeling like you need to lower your prices, or beg them!)
I created the Agent Interview Process because I believe real life needs to be put back into agent marketing - a human approach, avoiding the “salesy”pattern and remaining true - is key to growing your business.
And I believe the 6-Step Agent Interview Process is, hands down, the most effective marketing system for building those agent partnerships.
Inside Agent Marketing School, you’ll learn;
- How to master a healthy marketing mindset so you can leave your days of agent marketing fear, intimidation and chasing after new business behind you - forever.
- How to identify who you actually want as an ideal agent partner, how to find them and what they personally need you to say to unlock the partnership.
- How to position and brand yourself so it is crystal clear who you are, what you do, why you do it and what that means for the agent. Making it easier than ever before for them to say “YES!”
- How to use the Interview Partnership Process to ethically and intentionally approach your ideal agent with the goal of real connection - not just overloading them with information and crossing your fingers they say ‘yes’.
- How to navigate the interview and respond to any questions with ease and confidence. Leaning on proven terminology that will move them closer to understanding the value of what you have to offer them.
- How to not only build, but strengthen those meaningful relationships with agents so that you can consistently book consultations, position your upsell services and GET PAID.
And that’s not all we cover in the Agent Marketing School;
In addition to the framework, your membership inside Agent Marketing School also gets you access to:
- Every other week LIVE Q&A Calls - to have all your agent marketing questions answered during the duration of the course
- Weekly “Action” Resources - to equip you to action the education
- Weekly Accountability Hot Seat - to ensure you share in the results that action brings
- A private ‘members’ only Facebook community - to get support from other stagers
- And more!
Let’s cut to the chase…
The last thing you need right now is another *just go into a real estate office and introduce yourself* marketing course that’s ineffective from the moment you click “buy.” You don’t need someone teaching you how to cold call agents or post on social media (which definitely shouts “salesy” and agents can sense that a mile off…).
And you need way more than better portfolio pictures or a website revamp.
You need a tested, proven and ready-to-implement process that teaches you to brand, position and market your business to agents. You need the Agent Interview Process.
You can do this - don’t give up now!
Agent Marketing is not as complicated as everyone else has made it sound.
You CAN reach out to agents with ease, knowing your services are exactly what they want and need from you. You can pick up the phone without the stress of having no clue where to start and fumbling through without a process. You can use the interview process to connect with integrity and confidence, making new connections, creating genuine partnerships and booking your services.
Those aren’t just things that THEY get to do - stagers with numerous agent partners and fully booked schedule - these are things that YOU get to do!
And so, you can talk about staging all day long. But do you know how to market your business, and market it effectively?
Let me show you how inside The Agent Marketing School.
When you join Agent Marketing School today, you’ll get access to:
The Six-Step Agent Interview Process
My signature six-step system for marketing to agents with purpose and integrity, converting those conversations into loyal collaborations. Upon joining you’ll be invited to register for all six LIVE weekly training sessions, including; Selecting the Right Agent for YOU, The Complete Anatomy of a Sale, Turning Agent Conversations into "Yes!"...and MORE.
LIVE SESSION DATES
~ Welcome Call ~
July-26 @ 7pm ET / 4pm PT
~ Training Session Dates ~
Live Session #1 ~ Aug-9 @ 7pm ET / 4pm PT
Live Session #2 ~ Aug-16 @ 7pm ET / 4pm PT
Live Session #3 ~ Aug-23 @ 7pm ET / 4pm PT
Live Session #4 ~ August-30 @ 7pm ET / 4pm PT
Live Session #5 ~ Sept-6 @ 7pm ET / 4pm PT
Live Session #6 ~ Sept-13 @ 7pm ET / 4pm PT
~ Wrap up Session ~
Sept-20 @ 7pm ET / 4pm PT
Replays available for every session
Weekly “Action” Resources
Every week, I create and share guides and essential resources with YOU to help organize and action your marketing plan. Goodbye guesswork and hello progress that pays the bills and allows you to do what you love most.
Bi-Weekly LIVE Q&A Calls
Every two weeks, I’m live on video answering your agent marketing questions during a 60-minute member Q&A call. You can submit your questions ahead of time, or tune in live and ask whatever is on your mind or holding you back. All calls are recorded and available for members in the Q&A Replay Archive.
Weekly Agent Marketing Hot Seat
This community isn’t just about learning - it’s about taking action! Each week I’ll pick one member for a progress check in and agent marketing review. (That’s right…it could be YOU!) You’ll get MY EYES on your marketing actions and I’ll give you the feedback and encouragement you need to take your business and agent relationships to the next level.
A Supportive Online Community
Together we are building something pretty special. Our members’ only Facebook Group is the most supportive community in the staging space. It’s the perfect place to connect with other stagers, ask questions, and discover that collaboration is so much more fun than competition. Access the motivation you need to keep growing in the staging industry.
*BONUS*
Instant Access to Voice Your Value & Gain Agents 2-Day Masterclass
Finally, gain the clarity you crave to Voice Your Value and highlight your expertise. Think about it, if you don't know exactly what you are to be known for and the words to effectively communicate that...how will anyone else be able to figure it out?
*BONUS*
[Expert Checklist] Website, Business Card and Flyer Guide
Get clear on exactly what you need to include on your website, business card, and flyer, so you don’t feel embarrassed by your marketing materials ever again. (Spoiler alert - you are about to feel a whole lot lighter!)
*BONUS*
Bobbie McGrath’s Business Model Overview
Share in my proven Occupied Consultation Business Model, where you truly embrace the Occupied Consultation as your main service and embrace upsell services as your 'gravy money'. Get ready to have a solid service suite that you can confidently position to agents.
*BONUS*
Confidence - Breaking Out Of The Fear Zone Masterclass
The promise is simple, this masterclass takes you out of your head, out of your own way, and into ACTION…which is exactly where RESULTS are waiting for you.
Hi, I’m Bobbie!
Occupied Home Stager, Coach and Creator of Agent Marketing School.
Over the past 20 years I have built my consultation business on agent partnerships - and helped hundreds of other stagers do the same.
These agent partnerships were achieved without lowering prices, without having the fanciest marketing materials, without getting all “salesy” and uncomfortable, or begging agents to partner with me. .
With over a decade of creating and maintaining successful agent partnerships I know exactly what it takes to collaborate with agents - true partners that are as excited as you are about working together in the home selling process once they fully understand the value you bring to their overall marketing strategy..
That's what I'll teach you in Agent Marketing School.
It’s time to give your agent marketing (and your bank account!) the high-performing makeover it deserves! Just like it’s done for my founding students...
Meet Layla -
“It was honestly like God heard my prayers. I needed someone to direct me. What am I supposed to do? How am I supposed to begin doing the consultations? How are agents going to learn what I do and not be afraid to use me? So that’s when I got into your class and honestly, it gave me confidence and the skillset I was missing.”
Meet Nicole -
“Taking your course really helped shed light on how the agents think and the whole real estate process. It really enlightened me and just made everything so much easier.”
But Bobbie…
- I’m kind of busy right now..like, really busy. If I join today, what happens if I can’t attend one of the sessions? How long will it take??
I get it, believe me. Here’s the good news, whilst I encourage you to join the sessions Live as much as possible, I live in the real world and know that’s not always possible. You get replay access to every single session, so if you have to miss out on attending live, you can get caught up at a time that suits you. I recommend you block out 3 hours a week for 6 weeks to complete the training and implement what you’ve learned in your business.
- My town’s small agents aren’t educated… My city is too big and there's so much competition… The market is turbulent - Will the Agent Interview Process work for me?
What’s interesting is how the Agent Interview Process works for any of these scenarios. Small town? Big City? Turbulent market? The agent has the opportunity to shake things up and stand out from the others based on YOU and what you bring to the table. YOUR words…YOUR services….YOUR confidence creates a different experience for both the agent and the selling public.
- I’ve taken other courses and they weren't all they were told to be. How is this any different?
I’m so glad you asked! This question gets me fired up: so, I’ll try to keep this brief. I have watched as so many Home Stagers take course after course and walk away with nothing but theory. In fact, most staging courses on the market seem to place far too much emphasis on having the perfect portfolio images, the most comprehensive website, business cards, and cold-outreach marketing to connect with agents. You don’t need any of that. Actually, if you want to grow your business with agent partnerships you need to learn to approach, position and market yourself to agents through real life conversation. That’s where connection is formed and that’s what I teach inside Agent Marketing School. And, on top of the training you’ll get access to weekly resources & tangible take-away actions so you can’t help but put feet to what you learn right away!
But through it all, the truth is that you can’t expect to see any results if you don’t take action, so if you’re not willing to put in the time and the effort needed with what I’m sharing, I don’t recommend this program as the right one for you.
- Is this the right course for me if I’m new to Home Staging?
I truly believe that building collaborative agent relationships is the foundation of any successful staging business. Getting that right from the beginning, well, there will be no stopping you! I certainly wish I’d know how to do this when starting out - it would have saved me years of trial and error and lots of wasted resources (you know the ones - time, money and sanity!).
I’m ready! Sign me up!
Agent Marketing School is the place to be for real results, education, resources and support you need to market your business to agents using the (very human and approachable) Agent Interview Process. It’s time to turn your agent marketing into an inquiry-generating, money-making, business-growing machine! And I’d be honored to teach you how to do just that without you having to pretend to be someone you’re not or spending hours a day on tiring, and ineffective, marketing techniques.
If you have any questions about Agent Marketing School reach out to - [email protected]
Doors close at midnight ET [USA] on July-25 as, at that point, I will channel all my focus into teaching my new Agent Marketing School students!
My 'put-my-money-where-my-mouth-is' 30 Day Money-Back Guarantee.
If ,after 30 days (of being blown away by what’s been really missing in your agent marketing), you do not see any positive results, simply show me that you’ve done the work, and if it ain’t working... I'll refund your investment!
Why would I do this? Because you shouldn’t have to pay for something that doesn’t work! Because I do this in my own business and I experience how effective it is, I’m willing to put my money where my mouth is. That’s how much I believe in this training. This is how much I believe in YOU
Simply email: [email protected]
*Course Terms apply
