Capture Agents’ Attention with your Marketing Photo Expertise!
Discover the 5 Essential Staging Principles sure to elevate every marketing photo
Showcase your expertise to agents, emphasizing the value you bring to their team
Join my BETA group to be among the first trailblazers to bring this cutting-edge technique to your market!
Join the Live Masterclass!You know agents hold the key to unlocking your business's full potential, but you struggle to grab their attention and secure their business...
You’ve tried to reach out and connect with agents but they don’t seem to understand the full range of value you bring to the table.
You know the value you bring but struggle to articulate it with confidence to agents so they understand why having you as part of their team will elevate their business.
While you are confident in your staging skills, you often find yourself struggling to find just the right words to explain the benefits to the seller should they follow your recommendations. This can often lead to them doubting your abilities, excessive pushback, or even a lack of follow-through by the sellers.
Not just that, but it's a competitive market out there! Agents are contacted almost daily by other stagers. What makes you different? Why should they stop what they are doing and call you?
I hear you! I’ve been there, too, and I know how overwhelming it can feel!
But imagine what it would feel like if you:
- Knew exactly how to stand out in a sea of stagers
- Knew how to position yourself as a Visual Marketing Expert whose expertise is key to the agent’s success
- Could make your recommendations from a place of confidence built around harnessing the power of neuromarketing research.
- Had confidence in your value, knowing you are different from other stagers out there
- Could easily build agent relationships & collaborations (without feeling like you’re begging them to hire you!)
Here's the good news...
There’s a simple solution to highlight your expertise to agents that elevates you above the rest of the staging competition…
Your understanding of what it takes to create a strong marketing photo.
Highlighting this knowledge becomes a clear difference in the marketplace. Your true understanding of what it takes to produce real results, THAT will showcase your value to agents.
Because photos matter! And they REALLY matter to agents! Think about it, every listing photo is an opportunity for the agent to market themselves so shouldn’t they want a way to elevate each and every one?
By creating photos that look markedly different and discussing them from a decidedly marketing perspective, agents (and sellers) will instantly see your value.
And the most effective way to ensure the marketing photos you create “pop” off the page is by applying the 5 Essential Staging Principles I’ve been using for nearly 20 years.
These 5 staging principles transform marketing photos from “good enough” to “better than!”
It’s not enough to simply create a well-staged room and call it done.
Utilizing cutting-edge neuromarketing research to amplify the effectiveness of your staging through understanding how to harness the power of photos is key!
You can then make your informed recommendations through the eyes of the camera, the subsequent marketing photos, and the all-important tour of the property.
The application of these techniques motivates sellers & agents to take action on your recommendations!
Photo credit: Charles Dickens
So, if you're ready to set yourself apart through your marketing photo expertise then my Before & After Photo Masterclass is right for you!
Here’s what you’ll gain from my Masterclass:
✔ Mastery of the essentials for creating powerful marketing photos
✔ The 5 Essential Staging Principles to create compelling marketing photos.
✔ Demystify terms like “left/right margin”, “open foreground” & “fixed assets” allowing you to quickly create a staging plan for each space.
✔ Discover cutting-edge neuromarketing insights to drive buying decisions and elevate your staging game.
✔ Stay ahead of the latest studies and leverage them to propel your business forward.
✔ Unlock simple yet effective techniques to transform the good photos of your staged rooms into exceptional ones.
✔ Gain insights on how photographers work so they actually look forward to shooting the houses you stage.
✔ Master the art and rationale behind Before & After photos.
✔ Learn the photo pitfalls to avoid at all costs.
✔ Elevate your communication with agents, showcasing your expertise and services seamlessly.
For the first time ever, I'm extending my Masterclass beyond my exclusive OCS® members to welcome BETA participants like you. As a BETA member, you'll be among the trailblazers who will gain access to all the valuable insights and strategies I'm confident you'll benefit from in this class.
The best part? You can start implementing these strategies immediately and witness the results firsthand!
And to make sure you get everything you want from this class, following the Masterclass, I'll be hosting an exclusive Q&A session where I'll personally address every question you have.
Join the Live Photo Masterclass!What my OCS® Students have to say about my Before & After Photo Masterclass...
Why I’m offering this Before & After Photo Masterclass…
It’s because I’ve witnessed, and experienced, the struggles that many stagers face. They find it challenging to connect and partner with agents, unsure of how to communicate their unique value effectively. I have seen stagers believe they need to conform to the norms of their market, when in reality, it is their distinctiveness that can set them apart.
By understanding how the brain processes information when making buying decisions and then applying this knowledge to every room you stage, you can showcase your expertise beyond just making a house look "pretty."
As a stager, you have the opportunity to position yourself as a Visual Marketing Expert, but doing so requires more than just a title on your business card. By understanding the science behind what it takes to create a properly composed room and applying these techniques with confidence, you can earn the reputation of an expert that agents will recognize and value.
I have realized that while staging has evolved over the years, there is often a gap between staging and the crucial final step of presenting a property - the photos. Your ability to speak “photo” can empower you to help agents create a strong marketing strategy that relies on your expertise.
Join me in this Masterclass to learn how to become an indispensable asset to agents by mastering the art, and science, of creating staging plans sure to create impactful marketing photos.
“I wanted to thank you for the Photo Masterclass! I was not able to attend live but the replay was fantastic.
It was extremely on point for me and I learned a lot from seeing actual before and after photos which made it possible to look at specific details.
I did another staging project… and this house sold in 48 hours at $35K above asking which is insane in this market, per my agent!
Based on the information you shared tonight, I will go back and look at the photographer's images and see what can be improved in terms of angles, right-left margins, etc. I have striking before and after photos of this listing.
Again, thank you Bobbie for sharing your experience and knowledge the way you do 🙂”
Isabelle Gelderblom | Décorisa Home Staging
Plus I’m including my Staging Photo Prep Bundle absolutely FREE (worth $279) when you join my Before & After Photo Masterclass today!
These are the 3 essential resources to get your rooms “ready for their close-ups”
1. The Photographer’s Formula
Learn the traditional formula photographers follow: where they shoot from, how many photos they shoot per room, how they shoot outdoor photos & more!
2. Staging Photo Cheat Sheet
The complete list of everything you need to include in your staging to ensure the marketing photo “pops” off the page
3. Who Owns the Photography?
This is a foundational overview of who owns the photographs and why. This one area has tripped up many a stager and agent so let’s make sure you know who has the rights to the photos continuing to highlight your expertise in all things “photo”!
Hi, I’m Bobbie!
Occupied Home Stager, Coach and Creator of Occupied Consultation Specialist®.
Over the past 20 years I have built my consultation business with a collaborative approach built on agent, and photographer, partnerships - and I’ve helped hundreds of other stagers do the same.
With over two decades of creating and maintaining successful agent partnerships I know exactly what it takes to collaborate with agents - true partners that are as excited to make you an integral part of their marketing team.
I’m excited to share my 20 years experience personally staging and/or consulting on over 9,000 properties, working with thousands of sellers, hundreds of agents and some of the best real estate photographers around, to teach you EVERYTHING I know about staging each property with an eye towards creating rooms photographers look forward to capturing!
Before & After Gallery
But Bobbie…
- I’m brand new to staging so I don’t know anything about photos to start with. How can this help me? Is it too advanced?
I wish I had been in your shoes when I started my business 20 years ago. It has taken me years to discover & create the information I’m sharing with you in this masterclass. As a newbie, I truly know you will be starting your business from an entirely different level once you take this class!
- I’ve been in business forever so would I really be learning anything from this class?
Absolutely! The terms, techniques, insights & phrasing I’ll be sharing will refresh your discussions with your current agents as well as intrigue potential new agents. Not only that, with this fresh approach added to all of your experience…you may even consider raising your fees!
- I don’t take my own photos and I don’t provide the photographer. Is this class still for me?
I’m so glad you asked! One of the aims of this class is to arm you with an understanding of the photography process so you are able to apply it to the rooms you stage. You’ll enjoy getting feedback from the agents/sellers when they tell you, “The minute the photographer walked into my house, they asked if you were my stager.”
- I’m not able to attend Live. Will I be able to watch a replay?
Yes, as part of my BETA group, you’ll have lifetime access to the replay! Remember to also take advantage of the bonuses you’ll receive as my “thank you” for being a part of my BETA group.
- I don’t live in the US. Do these principles still apply?
You bet they do! While color palettes, architecture, and specific design preferences differ globally, neuromarketing research is understood to apply around the world.
Photo credit: Charles Dickens
Sounds great! Sign me up!
Wonderful! Don't miss out on this limited-time offer to supercharge your marketing photo staging knowledge!
I’d love to have you join me!
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The Guarantee That Makes This All A Complete No-Brainer:
When you join me in this Masterclass, and apply what you learn, I guarantee you'll walk away by the end of the training confident in your knowledge of how to create strong marketing photos, OR YOUR MONEY BACK!
In other words, if you don’t understand the 5 Essential Staging Principles, don’t know how to approach each room’s staging plan from the photographer's perspective nor how to incorporate your newfound insights into your marketing efforts by the end of this masterclass, simply email [email protected], and we will happily refund 100% of your investment.
I do ask that you will have either attended the Live Masterclass/watched the replay, and applied what you have learned. As an experienced stager, you understand how value comes from taking action.
*Course Terms apply
